That's exactly what I think about each time I set out to document another wedding.
Getting to know your clients and their love story is what makes the difference between photos that are tucked away in an album somewhere and photos that will become cherished for generations to come.
The one question I am asked constantly from other photographers is, "How do you contract all those weddings?" Well, the answer is simple. Clients will come back and refer you because of the quality of your work, but most of all it's the customer relations that you have with your clients that will make the difference.
Networking with other photographers and wedding vendors will bring your initial clients--but the rest is up to you.
Now let's talk creating that " Dream Wedding " ...
If there is any day that you want to be seamless, happy and stress-free, it's the day of your wedding! That's why a pre-consultation with your client is essential.
I like to get a feel of my clients needs, wants, and expectations for their wedding photography. The first thing my client and I go over is the timeline. If the photography portraits are the most important, I like to build as much time as possible for them. " I do " create a formal shot list. Yes, I know most photographers can't stand these but I find in doing so the family portraits will run smoothly and kindly.
My vision and creativity is usually inspired when I'm in front of the client. I never pre-plan my ideas. The first thing I do for outdoor portraits is look at the lighting. Trying to find a beautiful background where the sun is behind the client is sometimes challenging. Open shade with a highlighted background is always nice to work with. Remember, the farther you are away from that beautiful floral background the more boken you will achieve in creating a stunning portrait.
The next thing I do is make a connection between the bride and groom by facing them together to start some kind of interaction. The "caught in the moment" photos are always a client favorite. Therefore, I like to work with a second photographer. Laid-back, "caught in the moment" vibe images seem to be todays trend but I feel the timeless wedding elegant portrait will never go out of style.
Whether you are a beginner or experienced photographer like myself, finding new ways to create magic and produce epic photographs will separate you from today's over-saturated photography industry. I will leave you with this one last note:
"Remember, our clients are paying us to photograph one of the most important days in their lives".
If you would like to view Carolyn's work or keep in touch with her, please click any of the links located below!